Double Your Recruitment
Give every student-athlete the tools, visibility and access needed to create more college recruiting opportunities.
Built exclusively for high school athletic directors
More visibility. More opportunities. More wins.
Become a Super Athletic Director
Ready to build one of the most respected recruiting programs in your region?
We'll show you how to create more college opportunities for your student-athletes, strengthen your athletic program, and become the Athletic Director other schools look to for leadership.
56,000+College coaches
Every AthleteProgram-wide access
One DashboardMonitor recruiting progress
THE CAPE IS SYMBOLIC.The real superpower is giving your athletes visibility, direction and opportunity.
Our commitment to youNormally $5,000 per school
FULL SCHOOL LICENSE$500
What your school receivesAccess for all student-athletes
The 5-Year Super Athletic Director Challenge
Looking for Five Athletic Directors Ready to Accept the Challenge
Follow a clear five-year roadmap designed to build recruiting momentum, create measurable results and position your athletic department among the best in your state.
Double Your Recruitment Again
Build momentum through coach engagement, recruiting accountability and measurable school-wide growth.
#1 In Your City
Send more student-athletes to college and become the leading high school recruiting program in your city.
#1 In Your County
Establish your athletic department as the recruiting leader across your entire county.
Top 10 In Your State
Become one of the top ten schools in your state for sending student-athletes to college.
A simple school-wide system
How the Super Athletic Director Program Works
You do not have to rebuild your athletic department or add another full-time position. We give your school the recruiting platform, structure and support to create a consistent process for every coach and every student-athlete.
01
Start With a Private Strategy Call
We learn about your school, your sports programs and your current recruiting results. Together, we identify the biggest opportunities and determine whether the challenge is the right fit.
02
Launch Your School-Wide Platform
Your athletic department receives access for all student-athletes, along with connections to more than 56,000 college coaches.
03
Equip Coaches and Athletes
We help your coaches and athletes understand the system, build stronger recruiting profiles and follow a clear process for visibility, communication and follow-up.
04
Track Progress and Multiply Results
Athletic directors and coaches can monitor each athlete's recruiting journey, measure activity and create accountability as your school works toward the five-year roadmap.
Your first step is a conversation—not a purchase.
Schedule a private call so we can learn about your program, answer your questions and show you exactly how the platform can support your athletes and coaches.
The recruiting command center
Empower Your Student-Athletes & Coaches
Athletic directors and coaches can finally monitor the recruiting process without chasing spreadsheets, texts, disconnected profiles or incomplete updates.
Monitor athlete profiles, outreach and progress
See coach views, communication and interest
Create accountability across every sport
Help coaches keep athletes on the right path
Give families confidence that no opportunity is being missed
BUILT FOR SCHOOL-WIDE OVERSIGHT
2×
Our Mission: Take Your Program to New Heights
And make you one of the most sought-after athletic directors on the planet.
The standard we are building
What a Super Athletic Director Creates
A recruiting culture where athletes are seen, coaches are equipped and families know the school is committed to their future.
★★★★★
"Don't wait for college coaches to come to you. Go get yours. Coach Martin will show you how"
Coach Rob FuiavaSt John Bosco • 2022 High School Football National Champions★★★★★
"If you want to improve college recruiting at your high school, reach out to Coach Martin with Haystack. He did another AMAZING presentation last night at Del Norte! This is a must do for your programs!"
Amanda WatersAthletic Director • Carlsbad / Del Norte / Mater Dei★★★★★
"Haystack Sports has helped our student-athletes find amazing college homes! Without Haystack, our Warriors might not have been noticed. We've placed our student-athletes in homes from the West Coast to the East Coast, from DI–DIII, and from mid majors to the Power 5."
Lisa Misipeka2x NCAA Champion • 3x Olympian • 20-Year College CoachSimple to launch
From Athletic Department to Recruiting Powerhouse
01
Activate Your School
Secure the special $500 school license and identify your program administrator.
02
Invite Coaches & Athletes
Give every sport and every student-athlete access to the platform.
03
Monitor the Process
Track recruiting activity, engagement and progress from one command center.
04
Multiply Results
Build a school-wide recruiting culture designed to create more opportunities.
Lead differently. Create opportunity. Build legacy.
Ready to Become a Super Athletic Director?
Join the movement of forward-thinking athletic directors who are transforming their programs and changing student-athletes' lives.
Normally $5,000$500
Learn More✓ SCHOOL-WIDE ACCESS
✓ 56,000+ COLLEGE COACHES
✓ ATHLETE & COACH MONITORING
✓ BUILT TO DOUBLE RECRUITMENT
More visibility · More opportunities · More student-athletes recruited
Learn More